Monday, 23 January 2012

Google softens China approach

After the company's China Crisis in which they effectively pulled out of operations there as a result of alleged government sponsored hacking of the Gmail accounts of dissidents, Google have toyed with how they operate in China since but a recent statement from the company's regional senior executive suggests that they have softened their approach to be more "pragmatic" about operations in the country.

Daniel Alegre runs their Asian operations and said that they are now actively recruiting in the country so that they can take advantage of the popularity of Android in the Chinese market - saying that company founders Sergey Brin and Larry Page see that "there is a very large business opportunity in China, and they recognise it".

While they effectively shut down their local operations two years ago, Google emphasise that they have never abandoned the world's fastest growing Internet market, where search is dominated by local operator Baidu.

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